Sunday, October 17, 2010

retailing- coca cola chap. 15 weel 7

the coca cola corporation is considering building a large retail and tourist facility in part of a building it owns on New York City's Fifth Avenue.  The possible new Coke facility, will be in one of the nation's priciest districts, it would be at the corner of 55th Street and Fifth Avenue, where a Disney store was located until early this year. The spot is near Tiffany and Co., a large Apple store and the Trump Tower, among other swanky destinations. Beverage Digest reported that Coke executives have considered expanding the company's visible presence in New York for some time.  Sources told the publication that the new york facility, if it is built, would not duplicate the "world of coca-cola" in downtown Atlanta, which has attracted more than three million visitors.

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